
Sky Labs is Sky's in-house innovation team - on a mission to unleash and supercharge the innovative potential of Sky's people, provoke progress for Sky and its customers, and help the company stay two steps ahead. Sky Labs run projects that boost and enable innovation, build and run programs that inspire and equip Sky's people to innovate independently, curate events and thought leadership that challenge and advance the business.
At Sky, I shaped and evolved the Sky Labs brand, producing brand guidelines, illustrations, and assets across digital and print. I collaborated with innovation coaches on workshops and events, managed the Sky Labs website and communications, and created UI mock-ups, infographics, prototypes, animations, and motion graphics.
Developed dedicated landing pages for the Sky Media Village website to give journalists streamlined access to upcoming broadcast content. Each page centralises key assets—imagery, trailers, synopses, and show highlights—delivered in a clear, easy-to-navigate format.
Led the creation of comprehensive brand guidelines alongside the design and build of the Sky Labs website. Delivered high-quality printed marketing collateral to reinforce and promote the brand across Sky.
Produced a wide range of event and workshop assets across digital and print, including motion graphics for presentations, custom illustrations and infographics, and UI mockups to support product research. Delivered polished digital brochures alongside high-impact printed posters.